THREE PIECES OF EPHEMERA FOR THE 1894 CALIFORNIA MIDWINTER INTERNATIONAL EXPOSITION. San Francisco, 1894. Two advertising cards, one for Berliner Magen Bitters printed by H. S. Crocker Co., the other for Mellin's Food, printer not identified, and a souvenir card for "San Francisco Day," printed by Dickman-Jones Co., San Francisco. The California Midwinter Fair, held in San Francisco's Golden Gate Park, was extremely successful: it made money while promoting winter travel to the Golden State. "The California Midwinter International Exposition of 1894 was the state's first international event and as such, was a landmark in her history. Purposely held in winter, it showcased the the glorious climate of the Golden State and followed on the heels of the vastly successful World's Columbian Exhibition held in Chicago in 1893 ... The fair did much to attract visitors to California ... The Midwinter Fair was extremely successful and had a lasting impact not only in San Francisco but also in the state's southern realm ... San Francisco was host to another international event two decades after the Midwinter Fair: in 1914, one of the most important events in California history took place there -- the Panama-Pacific International Exposition. Although the PPIE was larger and grander that its predecessor, its heritage may be traced to the pioneering Midwinter Fair of 1894" (Victoria Dailey, California's First International Exposition: The Midwinter Fair of 1894). The bitters card has a closed tear and the San Francisco Day souvenir is creased and worn at edges and was probably removed from a scrapbook. (#167663).
No statement of printing.